{"id":342,"date":"2020-04-09T12:48:15","date_gmt":"2020-04-09T09:48:15","guid":{"rendered":"https:\/\/pulp.fi\/?post_type=tyot&#038;p=342"},"modified":"2024-04-16T18:50:37","modified_gmt":"2024-04-16T15:50:37","slug":"schildts-soderstroms-laromedel-uusi-messukonsepti","status":"publish","type":"tyot","link":"https:\/\/pulp.fi\/en\/tyot\/schildts-soderstroms-laromedel-uusi-messukonsepti\/","title":{"rendered":"Schildts &#038; S\u00f6derstr\u00f6ms L\u00e4romedel"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"342\" class=\"elementor elementor-342\" data-elementor-post-type=\"tyot\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-681eebec elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"681eebec\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-26c66027\" data-id=\"26c66027\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-149e1ba1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"149e1ba1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6e4c4f8e\" data-id=\"6e4c4f8e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1716d28 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1716d28\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-cecc2d9\" data-id=\"cecc2d9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c3de716 elementor-widget elementor-widget-heading\" data-id=\"c3de716\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Schildts &amp; S\u00f6derstr\u00f6ms L\u00e4romedel<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-56939ebb elementor-widget elementor-widget-text-editor\" data-id=\"56939ebb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The educational book publisher Schildts &amp; S\u00f6derstr\u00f6ms L\u00e4romedel wanted to renew its fair concept, including both the booth and the content. For years, the booth was built in the same format and followed the fair's Swedish-speaking area's unified, structurally identical red-and-white color scheme. We wanted a completely redesigned concept that would now also reflect the Schildts &amp; S\u00f6derstr\u00f6ms brand. Ideas were also needed to refine the commercial concept of the fair.<\/p><p>Pulp created and implemented a booth solution that delighted the client down to the smallest details. A stylishly branded, clear, and open booth complete with storage areas, service counters, and activation points was everything that had been dreamed of for a long time. The commercial strategy included activating and engaging the customer base even prior to the trade fair. The number of customers who responded to the invitation and registered for the trade fair programs was record-breaking. Meeting scheduling and customer flow management were both optimized. Throughout the fair, the booth maintained a lively and joyful vibe. The event's aims were exceeded, and the consumer base was engaged in an entirely new way. This was also reflected in the customer feedback received.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Koulukirjakustantamo Schildts &#038; S\u00f6derstr\u00f6ms L\u00e4romedel halusi uudistaa messukonseptinsa niin osaston kuin sis\u00e4ll\u00f6n suhteen.<\/p>","protected":false},"featured_media":343,"parent":0,"template":"","tyokategoria":[4],"class_list":["post-342","tyot","type-tyot","status-publish","has-post-thumbnail","hentry","tyokategoria-messut"],"acf":[],"_links":{"self":[{"href":"https:\/\/pulp.fi\/en\/wp-json\/wp\/v2\/tyot\/342","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pulp.fi\/en\/wp-json\/wp\/v2\/tyot"}],"about":[{"href":"https:\/\/pulp.fi\/en\/wp-json\/wp\/v2\/types\/tyot"}],"version-history":[{"count":17,"href":"https:\/\/pulp.fi\/en\/wp-json\/wp\/v2\/tyot\/342\/revisions"}],"predecessor-version":[{"id":4189,"href":"https:\/\/pulp.fi\/en\/wp-json\/wp\/v2\/tyot\/342\/revisions\/4189"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pulp.fi\/en\/wp-json\/wp\/v2\/media\/343"}],"wp:attachment":[{"href":"https:\/\/pulp.fi\/en\/wp-json\/wp\/v2\/media?parent=342"}],"wp:term":[{"taxonomy":"tyokategoria","embeddable":true,"href":"https:\/\/pulp.fi\/en\/wp-json\/wp\/v2\/tyokategoria?post=342"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}